Rethinking Fashion
From Fast to Circular
Fashion’s linear model is collapsing under its own weight. A circular revolution isn’t optional—it’s inevitable.
Garments Produced Annually
Fast Fashion Fallout: 60% of Garments Discarded Within a Year
Fashion’s Hidden Footprint
Every outfit has a shadow. The true cost of fast fashion extends far beyond the price tag—leaving behind toxic water, soaring emissions, and microscopic plastic pollution. It’s a global environmental emergency stitched into every seam.
Global Annual Environmental Burden
The industry's contribution to global emissions, water pollution, and waste is unsustainable. SustainZone provides the tools to measure and mitigate these impacts effectively.
The Demand for Change is Sky-High
Stakeholders across the value chain are no longer accepting opacity. The demand for transparency and sustainable practices is coming from all directions.
Regulators
Recent EU Extended Producer Responsibility (EPR) legislation and CSRD mandates require comprehensive environmental reporting and accountability across the entire product lifecycle.
Consumers
70% of Gen Z consumers prefer sustainable brands, driving unprecedented demand for ethically sourced products and complete transparency about a garment's lifecycle.
Investors
$50B was divested from unsustainable fashion in 2023. Investors are prioritizing ESG-aligned companies and scrutinizing supply chains for environmental impact.
Fashion Transparency Index Over Time (2019–2024)
The global fashion industry is gradually becoming more transparent, with leading sustainable brands setting the pace. The gap between industry leaders and the global average highlights the competitive advantage of transparency.
A Garment’s Traceable Impact Journey
Traditional fashion ends at purchase. But with reuse, resale, and recycling, garments can have a second, third, or even fourth life—driving both impact reduction and business value.
Your Garment’s Circular Journey: From Wear to Worth
Subtext Refinement: Every piece of clothing has a potential beyond its first use. SustainZone makes that journey transparent — tracking impact from production through reuse, resale, and recycling.
From Data to Decarbonization
SustainZone empowers brands and manufacturers with data-driven tools to track, measure, and improve their environmental performance effectively.
Post-Purchase Tracking
Monitoring each garment's journey beyond first sale via resale, repairs, and donations to understand true lifecycle and usage patterns.
LCA & Impact Modelling
Calculating Carbon Footprint (CO₂e), Water Scarcity (AWARE), Cumulative Energy Demand (CED), and Fossil Energy (FE) per garment.
SBTi & ESG Alignment
Enabling reporting against Science-Based Targets and compliance with GRI, SASB, CSRD disclosures using real-time impact scores.
SustainZone in Action: Real Impact, Real Data
Transitioning to a circular model with SustainZone yields tangible benefits, transforming traditional fashion metrics and creating new value.
Traditional Model vs. SustainZone-enabled Circular Model
| Metric | Traditional Model | SustainZone Circular Model |
|---|---|---|
| Average Wears Per Garment | 7 wears | 30–40 wears |
| Visibility of Scope 3 Impact | Largely untracked/estimated | Tracked, verified, reported |
| Carbon Emission per Garment | ~6–10 kg CO₂e unaccounted | ~3–6 kg CO₂e saved (reuse) |
| Consumer Engagement | One-time purchase + discard | Story-based reuse, loyalty, impact |
| Brand Reporting Capability | Basic or aggregated | Product-level, circular ESG reports |
Average Wears Per Garment
Increased garment longevity is key to reducing overall production and waste.
Carbon Emission Saved Per Garment (kg CO₂e through reuse)
Extending a garment's life via reuse directly cuts its footprint.
Why This Matters: The Imperative for Change
Sustainable fashion is no longer a niche trend—it's a fundamental requirement for survival and success in the modern market.
Avoid Penalties
Mitigate risks of regulatory non-compliance.
Gain ESG Advantage
Attract investors and differentiate your brand.
Strengthen Brand Equity
Build loyalty with conscious consumers.
Unlock New Revenue
Via recommerce and repair services.
Let's Build a Regenerative Fashion Economy
"Every garment has a story. Let's make it a story of accountability, value, and impact—not waste." SustainZone offers a plug-and-play sustainability infrastructure for:
Manufacturers
Verify lifecycle impact of materials and processes.
Brands
Build circularity into product lines from day one.
Retailers & Wholesalers
Differentiate with traceable, low-impact collections.